Healthcare Links has been a trusted leader in the healthcare supply chain industry for over 30 years, but their website and brand lacked a cohesive design to reflect their expertise. With a logo they loved, I expanded their color palette, refined their typography, and built a custom Showit site featuring scroll animations and an integrated WordPress blog. I also created trade show collateral, brochures, and social media materials to elevate their presence across platforms. Helping this industry veteran modernize their brand while honoring their legacy was a rewarding experience.
Custom Website Redesign, Brand Expansion, Brand Collateral
Showit (Migrated from Wix)
Modern, Clean, Innovative, Corporate
Working from their existing logo, Gillie studios helped develop a brand and visual design system that could be applied not only on the new website, but across all applications such as social media and brand collateral materials. We expanded their color palette, outlined typography, and developed a visual design system to round out their visual identity.